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Secrets of Intellectual Property : A guide for small and medium-sized exporters - Geneva, Switzerland United Nations Conference on Trade and Development (UNCTAD) 2004 - x,184p

A guide in the form of questions and answers dealing with intellectual property issues, aimed at small and medium-sized exporters and trade support institutions. It explains basic concepts and principles regarding intellectual property rights; covers questions relevant to ownership of rights by employees, contracting, licensing and technology transfer; highlights the importance of intellectual property issues when drawing up business, marketing and export plans and strategies; deals with intellectual property protection abroad; looks at the link between intellectual property and quality regulations, standards, packaging, labeling and electronic commerce; considers how to conduct a valuation of intellectual property rights and how to deal with intellectual property disputes.

92-9137-268-6


Intellectual Property
Foreign Trade
Export

346.048 / UNCTAD_IP_General:249

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