TY  - BOOK
TI  - Secrets of Intellectual Property : A guide for small and medium-sized exporters
SN  - 92-9137-268-6
U1  - 346.048 
PY  - 2004///
CY  - Geneva, Switzerland
PB  - United Nations Conference on Trade and Development (UNCTAD)
KW  - Intellectual Property
KW  - Foreign Trade
KW  - Export
N2  - A guide in the form of questions and answers dealing with intellectual property issues, aimed at small and medium-sized exporters and trade support institutions. It explains basic concepts and principles regarding intellectual property rights; covers questions relevant to ownership of rights by employees, contracting, licensing and technology transfer; highlights the importance of intellectual property issues when drawing up business, marketing and export plans and strategies; deals with intellectual property protection abroad; looks at the link between intellectual property and quality regulations, standards, packaging, labeling and electronic commerce; considers how to conduct a valuation of intellectual property rights and how to deal with intellectual property disputes
UR  - https://www.wipo.int/edocs/pubdocs/en/intproperty/itc_p163/wipo_pub_itc_p163.pdf
ER  -